De La Warr Pavilion

Marketing comms
Although the client was fond of their visual identity, they were starting to feel constrained by its uncompromising rigidity. A key part of our brief was to evolve the marketing literature to allow targeted communications to flourish more organically, but within a versatile framework.

"Naz not only solved the difficult identity issue with the building housing a number of strands under one bigger umbrella brand, but freshened the logo and created a look and feel that perfectly represented this iconic establishment.... Naz worked wonders to bring the printed communications into the 21st Century whilst retaining the Modernist values of the much loved building itself.
Tina Morris, Marketing Manager - De La Warr Pavilion

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