Brand identity
Mölnlycke Health Care is a Swedish medical device company headquartered in Gothenburg. The company manufactures and sells wound care and single-use surgical products and is a service provider to the healthcare sector.
We were asked to pitch for their brand identity. Their existing approach was very product centric. We wanted to move them into another space, one less crowded with their competitors. We played heavily on their heritage and roots. Creating a logo that gave a nod to the forests of Molnlycke.
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